The Company: One of the largest dairy companies providing services both in and outside of the UK.
To be responsible for:
Sales:
The successful candidate will contribute to a thriving, fast paced business on a mission to provide Sales Management of the field-based sales team (Area Development Managers)
Revenue growth
Market penetration of products and testing
Marketing:
Developing and implementing company marketing plan
Development of Group Company branding
Management of budgets
Developing & maintaining company website
Developing and maintaining the PR
Essential Key Skills & Requirements:
A graduate business / marketing or relevant commercial experience
5 years + Sales & Marketing experience in similar role
3 years account management
Management of a Team through KPI’s
Budgeting and forecasting experience for revenue & expenditure
Written and verbal communication and presentation skills
Problem solving skills
Ability to network
A positive and can-do attitude
Data orientated, able to analyse statistics
Self-motivated with a positive, enthusiastic attitude
Full current driving license
Preferred skills & Requirements:
Farming experience and knowledge of the dairy industry
On Farm software experience
Key Responsibilities:
Motivate, coach, and inspire the direction of the sales and marketing team
Coordinate sales and marketing campaigns and initiatives to achieve business objectives
Shape training and performance evaluations of the team to develop and deliver sales and marketing initiatives
Identify and understand client’s business needs and objectives to develop sales and marketing initiatives
Own website together with all social media channels, strategy, and activity
To own develop and deliver cross company branding in alignment with Vision Mission & Values
Mentor and coach, the development of sales and marketing teams
Spearhead, implement and manage sales forecasting activities, targets, sectors, markets, regions and set performance goals to achieve company objectives and grow market share in alignment with strategic plan
Plan, implement and optimise sales lead generation campaigns and measure results
Creation, implementation and management of the marketing plan and activity, including events e.g., Farm walks and shows
Prepare and present sales reports detailing sales, potential sales, product penetration, and areas of proposed customer expansion
Review and analyse sales and marketing performance against plans to determine effectiveness and return on investment (ROI) for both monetary and manpower
Engage directly with key clients to maintain relationships to support product development and service delivery
Key Account development opportunities e.g., Buying Groups, – identifying and developing
Business Development – identifying, working and hands on closing opportunities in strategic sales areas
System development – champion CRM and Customer On Farm Software packages to deliver improved targeting, relationship management and sales execution across the customer base
Product development – to monitor and react to changing demands of the market with the development of appropriate products
Take ownership and be accountable for the marketing/sales cost budgets
Territory Planning and organisation of sales team
Recruitment as and when required in sales & marketing team
Identification of potential markets and customers:
Vets
3rd party industry partners
Ag. Colleges
Development and maintenance of:
Potential customer data base
CRM system
Salary package
£45-£50K
How to apply: Please send your CV and cover letter to; Kate@agriFJ.co.uk
We thank all applicants who apply for this role. However, please be advised that only those short listed for an interview will be contacted. Please be assured that your job application will be managed in complete confidence and your personal details will not be passed to any third party without your prior permission.
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Agricultural and Farming Jobs are an established specialist Agricultural Recruitment business with offices based in rural Worcestershire. We have a specialist and dedicated Headhunting Recruitment Division as well as a specialist Jobs Advertising Division. We recruit specifically for all roles within the Agricultural industry and support the recruitment needs of all related clients including; Farms, Agricultural Machinery, Fresh Produce, Food, Horticultural, Equestrian, Finance and Veterinary companies on an International basis. We offer an exceptional service with a personable, yet highly professional approach. Please contact our office for further information on 01527 878550.